Lorem Ipsum is simply dummy text of the printing and typesetting industry.
Why it works: Slow periods are perfect for technical improvements that compound later. According to Yoast and Rank Math, improved SEO can drive consistent organic traffic.
What to do:
- Optimize titles, descriptions, alt-text, and schema for products that will return next season.
- Create category pages targeting long-tail keywords (e.g., “cheap kids’ rain gear Iceland”).
🧠 Expert Insight: “Off-season is the best time to build SEO momentum before demand spikes again.” – Yoast.com
